For Hempak, a brand dedicated to shipping hemp products with a focus on sustainability, our graphic design and artistic direction are rooted in natural and earthy elements. The color palette reflects this commitment, featuring shades of green, brown, and beige to represent the organic and eco-friendly nature of hemp. The logo is a simple yet elegant depiction of a hemp leaf, symbolizing the brand's core product and sustainable ethos. Typography is chosen for its organic feel, with clean lines that convey Hempak's modern approach to traditional materials. Overall, this branding reinforces Hempak's identity as an environmentally conscious, innovative provider of hemp products.